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Category: Marketing Automation

what is marketing automation
InMarketing Automation

What is Marketing Automation? – Basic Overview & How it Generates ROI

Written by Colin MacInnis. Published on July 3, 2018. What is Marketing Automation? Marketing automation is a software feature that allows users to automate processes related to marketing operations. This includes launching campaigns, updating contact records, publishing to social media, and sending notifications to team members. You can use marketing automation to do any one of...